The Allman Brothers Band

The ABB Go “Instant Live” with CC

Business Wire
July 29, 2003

Today, Clear Channel Entertainment’s innovative new program Instant Live announced a collaboration with Rock & Roll Hall of Fame legends, The Allman Brothers Band. Instant Live will record and duplicate live Allman Brothers Band performances during their current U.S. tour, which supports their latest album, Hittin’ the Note. A test run of the duplication process will first take place at shows in Indianapolis, Pittsburgh, Buffalo and Hartford for future sales of the live recordings at other venues. After completion of the test run, Instant Live will make available a limited number of live CD recordings immediately following the shows in Charlotte and Raleigh, North Carolina.

“The Allman Brothers Band is a perfect artist for Instant Live and we are thrilled to be working with them,” said Steve Simon, Instant Live project director and executive vice president of Clear Channel Entertainment- Music. “We have sought their participation since the project inception. Their nightly set list variation, their trademark sound and improvisational style will ensure something unique for every show. I am also a huge fan, and the band was one of the inspirations for the creation of the Instant Live program. They have been a pleasure to work with; the road crew, sound engineers, management and musicians are examples of the best this industry has to offer. We hope to create something special together for their fans.”

“The Brothers have over the past few years multitrack recorded their live concert performances with the intention of making every show available on an individual basis to their fans. The Instant Live program has now given us the opportunity to do that on an immediate basis,” said Allman Brothers Band manager, Bert Holman. “Now regular fans as well as the ‘tapers’ can enjoy the show without the hassle or making their own audience tapes with a better quality recording boot. The Allman Brothers Band is excited to be in the vanguard of contemporaneous recording and delivery of their live concert experience. No longer will a fan have to rely on memory or primitive live tapes to relive a specific concert, they can pop it in the cd player and groove on the way home from what they just saw.”

Instant Live, previously tested in clubs in Boston, offers fans the opportunity to purchase and walk away with a CD of the concert they just attended before they leave the venue. Instant Live concerts are recorded using a combination of ambient microphones and feeds from the soundboard. The program employs state-of-the-art technology to duplicate, package and deliver CDs in as few as five minutes after a show. Fans will soon be given the option of pre-ordering the CD when they purchase concert tickets or purchasing the CD immediately following the performance.

With a secure place in history as a member of the Rock & Roll Hall of Fame, The Allman Brothers Band are considered legends. Not many groups have been around as long as the Allman Brothers Band. If you’re talking about a band that has both legs and heart, whose experience feeds an intensity that’s rare even among the greenest newbies, that narrows the field pretty much down to these psychedelic sons of the South. The band, with its mix of down-home groove and instrumental virtuosity, blues-drenched soul and guitar-driven rock, and dedication to all-night jamming, laid the groundwork for what became known as the Southern Rock movement. Since 1989, The Allman Brothers Band have been touring nationally every year, averaging more than 60 live shows per year. This summer they are on the road in support of their newest release in nine years titled Hittin’ the Note. The album contains eleven new songs, which range from “intimate acoustic” to their “trademark extended jam” and also includes a new lineup of band members that can be described as a perfect fit. The album includes the amazing talents of Gregg Allman, Butch Trucks and Jaimoe on drums, Warren Haynes and newcomer Derek Trucks on guitar, Marc Quinones on congas and percussion and Oteil Burbridge on bass. The Wall Street Journal wrote that their latest masterpiece “may be their best studio album in almost 30 years,” and that “the new lineup is incendiary.”

Now the tradition will continue on in 2003 with a new vision for the future – Instant Live and the Allman Brothers Band together preserving live performances that can never be replicated!

Share on facebook
Facebook
Share on google
Google+
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on pinterest
Pinterest

Leave a Reply